This high-mix, graphically rich department will anchor the front of the magazine, ushering readers into the world of cheese with a multipage collection of short items about cheese: news; factoids; events calendar; cheese-related tools and products; book reviews; Web sites; cheese-related travel and restaurant information; and more. This first stop in Say Cheese will be fun, unpredictable, informative and entertaining.

Readers are invited to embark on an ongoing odyssey of learning via this 101-level “class.” Structured to provide basic lessons about cheese—its production, culture, how to serve it and incorporate its many varieties into a lifestyle- -this tutorial will be read and relied on by informed consumers.

Brie, Cheddar, gorgonzola, gouda, feta and Limburger all are deeply embedded in the vernacular of domestic cheeses, so familiar that
they almost seem native born. But each is a delicious taste of world cheese culture, originating in one of the major cheese-producing countries. To expand readers’ curiosity and understanding of the global scope of cheese styles, and learn how they help influence the American cheese marketplace, this section will spotlight different countries and their contributions.

In-depth explorations of major categories will build readers’ confidence in the purchase, enjoyment and exploration of these fabulous cheese families. Flavor and
textural descriptions along with a brief history of production will build core knowledge. And while many of
the featured cheese “stars” will be familiar to readers, The Cheese Board will add to their appeal with serving suggestions, handling tips, recipes, fun facts, history, lore and more.

Cheese is an ideal companion to adult beverages, a truth that is deliciously celebrated with wine, beer, liqueurs, Champagne, Ports
and more. This department will provide readers with the fundamentals of taste profiles and guide them to the liquid assets that are well matched to cheese varieties and that best suit their preferences.

Singularly delicious on its own, cheese also is an indispensible and oft-turned to ingredient, one that that lends character, substance and pizzazz to a full spectrum of preparations. Each issue will explore a familiar food category, showing readers unique ways to update and enhance favorites. Recipes will coax them to further their explorations into the world of cheeses, expanding their repertoires and their consumption.

To further understand and advance readers’ growing interest in cheese, this special feature story will focus on different aspects of the cheese lifestyle. Enthusiasts can turn to each issue to master the finer points of cheese service, categories, usage and styles. Packed with information, these stories will help integrate cheese into entertaining, meals and full enjoyment.

Busy lifestyles demand meals that are fresh, quick and appealing. QCK answers the call with cheese-enhanced recipes that are deliciously stylish and simple to prepare. From appetizers, soups, sides and salads to entrees, breakfast dishes and even desserts, this feature will be a boon to busy cooks.